Case study

Tan-Ex

Growing an established tanning and beauty business through strategic social media management.

Consistent, creative content to build brand awareness, lift engagement and get more people through the door, across Instagram and TikTok.

Tan-Ex K11 sunbed

More than
a tan

  • Tan
  • Beauty
  • Confidence
2×increase in views since June 2026
+65%increase in engagement
+40%growth in followers
Higherin-store bookings from social

My role

Strategy &
content planning
Filming & editing
reels and TikToks
Graphic design
& promotional content
Scheduling &
community management
Analytics, reporting
& growth strategy

I manage Tan-Ex's social media end to end — a mix of filmed, edited, AI and graphic content that promotes their services and offers, and keeps the brand looking consistent everywhere it shows up.

Featured content

A selection of the reels, campaigns and graphics made for Tan-Ex.

K11 sunbed AI campaign K11
The next level in tanning 125K
01

K11 sunbed AI campaign

A promotional AI reel for the new K11 sunbed, built to create excitement around the upgrade.

Filmed and edited reel Confidence looks good on you 89.4K
02

Filmed & edited reel

A behind-the-scenes reel showing what the tanning experience is actually like in store.

Sunbed session price graphic Sunbed sessions
03

Social graphics

Promotional graphics for offers, price lists and seasonal campaigns.

The results

Account performance since June 2026, against the previous period.

Views

2M↑ 100%
vs. previous period 2M1.5M1M500K0JunDec

Profile activity

48.6K↑ 72%
vs. previous period 50K37.5K25K12.5K0JunDec
Social media has brought so many new customers through the door — the results speak for themselves.
Tan-Ex

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Let's create content that gets real results.

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